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Alan Fore: Design Ninja - Fast, effective graphic design for web, print and app WEB SITE &

Identity Package for Dottie B.
One of the things I like the most about Design Ninja-ing is the great variety of clients and projects I get to work on. One week I'm working on a 50-page catalog, the next week I'm working on a small identity package for a small start-up business. The challenge of switching gears and working in different styles keeps me on my toes.

Dottie B. is a copy writing service in Harbor Country that provides listings for real estate agents selling high-end homes. The owner came to me with a specific look in mind. She wanted something that had the nautical feel of Harbor Country but with a modern, professional, preppy twist.

I started out with about a dozen concepts of logos and cards which eventually got refined into the final package. It was a small assignment that didn't take too long. But it was exactly what she needed: Quick, effective design that made her look great.

Ninja Skills Applied:
Adobe Illustrator, Adobe InDesign, logo design, identity package design

Project Time:
One week including a few rounds of revisions

Results and Application:
The production files were provided to the client for printing on an as-needed basis.
All content herein is copyrighted by Alan Fore and may not be used without permission