Crown Website Design for Precept Partners
I was really excited when Precept came to me with this project. Helping a well-established company to up their game is always an interesting challenge. I had already done some photo illustration work using Crown's products, so I was somewhat familiar with them, but this project involved coming up with a whole new look for them that fit with the high tech nature of their products.

The site is primarily informational, so I designed pages that would focus on individual products and on whole categories of products. I also developed a navigation system that would make it easy to find specific items.

The look is simple and very clean, but since Crown's products are mostly gray and silver, I used bright color in the background of the graphics to really set them off. I established a four-color palette and used them in various shades throughout the site. I also did some catchy copywriting for alot of the headlines.

Development by Pixlogix.